Whether you are a list lover or loather there is no doubt that Twitter Lists can be really useful.
Looking for the right accounts to follow?
A great way to quickly identify accounts that could be of interest is to find a relevant list. This is a great way to kick-start a new Twitter account, or identify new customers or influencers. The best place to start is thinking about who may have similar interests to you. That could be an individual or an organisation. Open up the full profile of the twitter account and look to see if they have lists. If they are any good, it is like finding gold dust.
Subscribe to other peoples’ lists!
If you’ve found a list that looks useful, then subscribe! There is no need to create a list yourself, just follow one that someone else has assembled. There’s every chance that a topic you would find useful, for example media providers, specialist food producers or creative designers, then someone else will have a list already. If they’ve been generous enough to make that list public, then all you need to do is subscribe!
Spending too much time scrolling through your timeline and not finding posts you want to read?
Create your own lists as way of coping with volumes of posts, and for sifting out the posts that you are most likely to be interested in. Work out some categories for the accounts you follow and place your favourites into lists. When you check your twitter feed by looking at the list, you will have filtered posts, seeing only those of relevance to you.
Use social media to watch what your competitors are doing!
Why not create a list of those twitter accounts that you want to track? Then, at a glance, you will be able to see what they’re posting. Of course, you may not want to broadcast this list, and that’s not a problem. You can choose whether to make any Twitter list private or public. Select ‘edit’, and then choose between private or public.
Share good news!
Well, it is “social” media, after all. Why not create a list of twitter accounts for your customers or suppliers and review it regularly for any messages that you might want to retweet (share) or ‘favourite’.
If you’d like to find out more about using Twitter lists to support your business marketing, let’s talk.